Veritaas Advertising Limited IPO

Price
₹109 - ₹114
Lot
1200
Subs.
N/A
Expected Listing Earning

Exp. Premium(GMP):
100.00(87.72%)
IPO Details

Open Date: 13-May-2024
Close Date: 15-May-2024
Allotment Date: 16-May-2024
Listing Date: 21-May-2024
Listing Price: N/A
Face Value: ₹10 Per Equity Share
Issue Price: ₹109-114 Per Equity Share
Issue Size: Total Issue Size 744,000 shares (aggregating up to ₹8.48 Cr) : Fresh Issue 744,000 shares (aggregating up to ₹8.48 Cr)
Market Lot (Min Amount): Retail - ₹136,800 : HNI - ₹273,600
Valuations

Earning Per Share(EPS)2.11/-
P/E Ratio54
RoNW44.23%
Net Asset Value (NAV) - Post Issue:99.55/-
Company Financials (in Crore)

 Total AssetsTotal RevenueProfit After Tax
31 Mar,20232,537.711,417.333,37.31
31 Mar,20221,422.66888.8880.99
31 Mar,20211,351.82691.5026.66
Promoter(s)

Pre Issue Share Holding88.74%
Post Issue Share Holding88.74%
Company Promoter(s)
1. Debojyoti Banerjee
2. Sangita Debnath
3. Mina Debnath
Issue Objective(s)

The Company proposes to utilize the Net Proceeds from the Issue towards the following objects:

  1. Funding the capital expenditure towards setting up of new Police Booths in West Bengal, Assam, Maharashtra and Delhi;
  2. Funding the capital expenditure in Pole Kiosks for setting up of traffic signal point displays in Kolkata, Mumbai and Pune;
  3. General Corporate Purposes
About Company

Incorporated on July 31, 2018, Veritas Advertising Limited is a comprehensive advertising agency that provides 360-degree services across various platforms.

The company owns advertising spaces in West Bengal, Guwahati, and Shillong, making it one of the few media-owning marketing and advertising agencies. The company also operate in Delhi, Mumbai, and Pune.

The company offers a premium ecosystem and comprehensive advertising solutions platform for advertising media services. This includes Brand Strategy, Events, and Outdoor (OOH) Media services, which cover various advertisement modes like police booth hoardings, newspaper insertions, brochures, and display of outdoor hoardings, among others.

The company's service offering includes

  1. Create brand presence & educate your customers;
  2. Increase brand reach & visibility;
  3. Create high recall and goodwill for the brand;
  4. Engage & interact with your targeted customers; and
  5. Increase sales & boost conversions.

The clientele of the company includes some well-known names such as TVS, Honda, Ultratech Cement, Star Cement, Greenply, ITC Limited, Raipur Electronics, Mitsubishi Electrics, ILS Hospitals, ICA, Delhi Public School so on and so forth.

As of January 31, 2024, the Company has 71 employees on its payroll.

Disclaimer

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Also we are not a SEBi registered analyst comapny. Readers must consult a qualified financial advisor prior to making any actual investment decisions, based on information published on this application. Above information is based on information available as on date coupled with market perceptions.

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